With a range of solutions available, ensuring the appropriate mix of audience, centres, asset, execution and evaluation is critical.
BrandSpace works closely with its clients and brand partners to provide any necessary inputs – from campaign briefing to final execution and evaluation.
Working with our brand partners, we always seek to add the following value to the campaign planning process:
A clear understanding of the task and the role BrandSpace represented shopping centres can play in addressing the task.
A clear demonstration of audience potential and alignment.
A clear rationale to support the centres, precincts & geographies that are being considered.
A clear channel plan, flighting and costing approach.
A range of amplification and integration opportunities, if required.
An evaluation approach and methodology, if appropriate.
Each of these elements can be informed by our internal research, insight and strategic experience and will be delivered in collaboration with both client and agency teams.
We acknowledge the Traditional Owners and communities of the lands on which our business operates.
—We pay our respect to Aboriginal and Torres Strait Islander cultures and to their Elders past and present.
—We recognise the unique role of Māori as Tangata Whenua of Aotearoa/New Zealand.
Looking for a shopping centre or store?
Westfield AU | Westfield NZ
ABN 66 001 671 496
85 Castlereagh St
Sydney NSW 2000
GPO BOX 4004
Sydney NSW 2001