Westfield Chermside, located approximately 10 kilometres north of the Brisbane CBD, is one of the strongest performing assets within the Scentre Group portfolio. The centre caters to a sizeable trade area population of more than 780,000, a figure that represents approximately 32% of Brisbane’s population.

Westfield Chermside is home to some of Australia’s favourite retailers including David Jones, Myer, Harris Scarfe, Big W, Kmart, Target, Coles, Woolworths and Apple. The centre also boasts an Event Cinemas complex and a broad mix of retailers including approximately 135 apparel, footwear and accessories stores.

A $355 million redevelopment was completed in mid-2017, making Chermside the largest centre in the Scentre Group portfolio through the creation of an additional 33,000 square metres of retail space. Approximately 95 new stores were added to the retail mix, including Brisbane’s first Sephora, H&M, Zara, Uniqlo and a host of other local and international brands. A new leisure and dining precinct, set in a resort-style landscape, features a selection boutique cafes and al fresco restaurants and has quickly become one of the city’s most attractive dining destinations.

In 2017, the total retail spend in the Westfield Chermside Total Trade Area was estimated at $11.1 billion while the total retail spend in the Main Trade Area was estimated at $4.5 billion. The total annual retail spend per capita is estimated at $14,324 for the Main Trade Area, which is 6% above the Brisbane Metro average ($13,563). This is broadly in line with the Sydney and Melbourne Metro averages ($14,609 and $14,247 respectively).

Westfield Chermside’s Main Trade Area average household income* in 2016 was $104,370 per annum, which is 4% above the Brisbane Metro average ($100,034), with 21% of households earning more than $156,000. The area also has a high proportion of workers who are managers or other white collar workers (76%) compared to the Brisbane Metro average of 70%.