Westfield Geelong

  • Geelong

  • Geelong


Westfield Geelong

Westfield Geelong is located in the heart of Victoria’s second largest city. Servicing the Surf Coast and the Bellarine Peninsula with a total accessible market of 310,000 residents, it is the region’s premier shopping centre.

The centre is home to some of Australia’s best-known retailers including Myer, Big W, Target and Coles as well as approximately 160 specialty stores.

The total retail spend by the Westfield Geelong Total Trade Area in 2020 was estimated at $4.6 billion while the total retail spend by the Main Trade Area was estimated at $3.0 billion.

The total annual retail spend per capita for the Westfield Geelong Total Trade Area is estimated to be $14,884 which is broadly in line with the Melbourne metro average ($14,945).

High rates of home ownership are found in the Main Trade Area with 70% of residents owning their homes or paying a mortgage. A quarter (25%) of households are families with children under 15 years of age, broadly in line with the Melbourne Metro average.

The centre serves a diverse community, with 68% of residents employed in managerial, professional or other white-collar roles and 32% occupying blue collar posts.

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Sources:    Urbis;  Market Info; ABS (incl. Census 2016); and Quantium (Quantium's data output captures the electronic bank transactions of representative sample of people who purchased at Westfield Living Centres in the year to 31 December 2020. Representative electronic bank transaction data is weighted using the ABS 2016 Census to be demographically and nationally representative of the Australian market. ). Refer to applicable Westfield Living Centre Trade Area Maps for further trade area information. Drives times were estimated using Google in 2019.
Note: Household income estimates are as at the Census year, Population and Retail expenditure estimates were calculated before the COVID-19 pandemic and provided as a guide.
Disclaimer:    The portfolio information on this webpage is produced by Scentre Shopping Centre Management Pty Ltd ACN 000 712 710 and its related bodies corporate, as applicable (Scentre Group). The information is provided in good faith and is believed to be correct as at February 2021.  The information does not constitute any offer, warranty or representation as to the profitability of the Centre or any premises.  You should make your own enquiries and obtain your own legal, business and financial advice about your participation in the Centre and you must satisfy yourself as to the correctness of the information set out on this webpage before acting on it.  Any forward looking statements on this webpage are not assured or guaranteed and may be affected by a number of unforeseen circumstances.  The extent of any redevelopment and its timing may change dependent on a range of issues.  Any retailers, location of tenancies, depiction of usage or category of retailers represented are for illustrative purposes only and do not constitute any representation as to the final tenancy mix of any redevelopment or otherwise.  Neither Scentre Group, the lessor, nor any of their related bodies corporate will be liable or otherwise responsible for any loss or damage (whether from negligence or otherwise) suffered as a result of any decision that you may make to act on the information contained in this presentation.

Lara Connolly

Leasing Executive , Leasing

0412 455 596

Michelle Johns

Regional Manager, Leasing

0419 124 293

Geoff Wright

Regional Manager, Retail Design & Delivery

0437 377 217

Brand & Retail Solutions Contacts
Promotional, Pop up & Advertising
+61 2 9358 7441
[email protected] Online Enquiry
digital & online
sponsorship & custom campaigns
experiential & pop-up
95 Malop Street
Geelong, VIC 3220

03 5215 4000


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