Westfield Southland is located 16 kilometres from the Melbourne CBD. The centre caters to a trade area population of approximately 588,000 residents, with a total accessible market of 1.1 million residents.
The total retail spend by the Westfield Southland Total Trade Area was estimated at $9.9 billion in 2023 while the total retail spend by the Main Trade Area was estimated at $5.7 billion. At $17,806 per annum in 2023, the retail spend per capita in the Main Trade Area is 15% higher than the Melbourne metro average ($15,523). Westfield Southland’s Main Trade Area also has a high average annual household income of $145,300 per annum in 2021 (Census), which is 14% above the Melbourne Metro average ($127,500). There is also a high rate of home ownership with 76% of households owning their own homes or paying a mortgage compared to the Melbourne Metro average of 69%. The Main Trade Area is characterised by managers, professionals or other white-collar workers; with 81% of workers falling in these categories, higher than the Melbourne Metro average of 74%.
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SuperScreens
SmartScreens
Digital
Retail Pop Up & Experiential
1239 Nepean Hwy
Cheltenham, VIC 3192
03 9582 5600
We acknowledge the Traditional Owners and communities of the lands on which our business operates.
—We pay our respect to Aboriginal and Torres Strait Islander cultures and to their Elders past and present.
—We recognise the unique role of Māori as Tangata Whenua of Aotearoa/New Zealand.
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Westfield AU | Westfield NZ
ABN 66 001 671 496
85 Castlereagh St
Sydney NSW 2000
GPO BOX 4004
Sydney NSW 2001