Our customers

Our customer strategy is focused on enhancing the connection we have with people, so more people experience our Westfield destinations, more often and for longer.

We aspire for our Westfield destinations to be regarded as an integral part of our customers’ and communities’ lives – a ‘third place’ after their home and workplace; a place where they feel welcome, inspired and compelled to visit frequently because the products, services and experiences we offer meet their needs and wants. We maintain regular engagement with our customers to understand their needs, including our Westfield IQ research platform. Customers tell us they want to experience physical stores and experiences and interact with brands. Our customer advocacy is measured by a net promoter score. Our focus on the customer is underpinned by our commitment to being a responsible, sustainable business and our broader Community Engagement strategy.