Media

Our connected network of 1,600+ SmartScreens and 28 premium SuperScreens delivers high-impact digital media solutions across 42 Westfield destinations in Australia and New Zealand.

SmartScreens

Our SmartScreens are an effective canvas to reach, engage and convert customers in close proximity to over 12,000 retailers, right where buying decisions are made. With sophisticated solutions, you can not only engage in the right place, at the right time, but also with the right customers.

SuperScreens

Positioned in high-traffic areas at the heart of our destinations, our SuperScreens deliver high-impact brand moments. With premium scale and 3D capabilities, they’re designed to capture attention and maximise customer engagement.

Programmatic

Our total network is programmatically enabled and forms an advanced connected network that drive brand success with our highly valuable customers.

With access to robust data-driven insights, brands can plan with precision — targeting by demographics, life stage, and retail mindsets to deliver performance-driven campaigns.

Read more about how our unique programmatic offering enhances performance-driven, digital advertising campaigns.

Digital directories, website, and newsletter

Our digital and online platforms enable brands and retailers to engage with Westfield customers, before and during their shopping experience.

The Westfield website and newsletters inspire and guide customers to brands, retailers, products, and in-centre experiences. Many customers rely on our Digital Directory while in-centre to navigate their visit, enabling brands to speak to them directly as they search.

Combining these platforms with SmartScreens and SuperScreens extends the reach and frequency of campaign messaging.